Backstage
The time had come… and the backstage area turned into the prelude to a show in which trends expressed themselves through a clear aesthetic narrative inspired by art, architecture, and nature. Top casting to present looks that once again placed the brand at the top of the list of international fashion brands with the most reach.
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The brand’s creators unveiled their looks, encapsulating today’s trends through their Limited Edition Men & Women collections. Accessories. Prints. Colours. Silhouettes. Fabrics… And much more.
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Models before going onstage to feature in a show titled ‘The Art of Reflections’, in which the brand presented its looks in an event whose concept was based on a unique pattern of light and shadows.
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With the catwalk as the luxurious setting and the city of Shanghai as a witness, the presentation of Massimo Dutti’s new Limited Edition collections was a display of creativity and innovation that caused a stir among the brand’s loyal followers.
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