Massimo Dutti’s new Boys&Girls Autumn/Winter 17 campaign smells of forests and wet land, strolls in nature and games that evoke a certain mystery … This is the appearance of the new season in a story that occurs in bucolic, almost magic surroundings that bear the stamp of the renowned photographer Benoit Peverelly. A timid retro touch linked to the preppy style is how Massimo Dutti imagines
the autumn-winter and their youngest followers’ wardrobes. Suggestions following the new indices of the thermometer and which adapt to everything the sky and the weather determine. Long gone are the days without timetables and the summer adventures … It’s time to “start over”, to face up to the cold and sing in the rain.