IN STORE
WORKSHOP
Massimo Dutti has surprised with an experience full of sensitivity and beauty in three of its most emblematic shops in Barcelona (Paseo de Gracia, 96) Madrid (Serrano, 48) and A Coruña (Juana de Vega 3 – 5).
IN STORE
WORKSHOP
Attracted by the sensitivity and the message of the link with nature of this Madrid-based workshop, the firm transformed one of the most special corners of its shops into a small floral and botanical pressing atelier where the magic was made.
IN STORE
WORKSHOP
There, customers were able to admire the work of the artists in situ, while at the same time they were given a personalised print for each purchase made that day in the shop.
IN STORE
WORKSHOP
Olive leaves, roses, eucalyptus or mimosas printed in the most beautiful and delicate way on each unique edition piece. Since the beginning of its activity Massimo Dutti has known how to transfer and communicate the value of ephemeral experiences full of content and emotion to its most loyal customers.