Massimo Dutti
/
La Haya
Massimo Dutti opens a new store in La Haya, strengthening its latest, more refined interior design concept, where light and natural materials play a key role.
Massimo Dutti
/
La Haya
ArtInProgress
The ArtInProgress project by Massimo Dutti was created to promote the creativity of local artists worldwide. One of the latest collaborations is with the Spanish artist Esther Gatón in the new La Haya store.
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Massimo Dutti
/
La Haya
ArtInProgress
Esther Gatón’s practice spans sculpture, audiovisual works, installation, and text. Her site-specific environments often distort the meanings associated with various materials, engaging with how objects interact with their surroundings rather than the objects themselves.
In Massimo Dutti’s new store concept, light and natural materials play a fundamental role. The interior design features spaces designed to give maximum visibility to the product.
Massimo Dutti
/
La Haya
Massimo Dutti
/
La Haya
ArtInProgress
Through this immersive experience where art and fashion converge, the brand invites customers to embark on an intriguing visual journey, exploring the duality of both disciplines through the eyes of the artist and the brand’s latest collections.
