The value of a selected group of brand promoters such as Rafael de Medina, responsible for Massimo Dutti’s Personal Tailoring collection, Don Enrique Sanjurjo, from the brand Scabal, and D. Jose Mª Galiacho, alma mater of “The Aristocrat” blog and author of “The Perfect Gentleman’s Guide: Basic Dress Rules”, together with the expertise of a brand like Massimo Dutti, was the perfect formula for a unique session dedicated to analysing the values of men’s new dress code.

An exclusive occasion at a unique venue set up specially for the event, which allowed participants to discover the details of a service inspired by a tradition that renews itself using the parameters and the savoir faire of the most refined tailoring, in which the meaning of the word experience acquires special relevance.