![Pitti Uomo 22 The Event](https://social.massimodutti.com/paper/wp-content/uploads/2022/06/Eve_01.jpg)
THE CITY
Pitti and Florence are inseparable. During the four days of the show, the Italian city becomes a laboratory for trends, a showcase for what people will be wearing and a forum for ideas.
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THE WINDOWS
The shop windows became a narrative, aesthetic epicentre thanks to the naturalistic intervention of the Japanese artist Hiroshi Kitamura. Pieces made with natural materials that come into contact with each other and create an organic entity.
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THE COCKTAILS
Such an eagerly awaited event just had to have a selection of mocktails & cocktails. They were created for the occasion by Colle Bereto, an exclusive venue in Florence, and presented on a menu handwritten by the renowned calligrapher Jose Maria Passalaqua.
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THE Music
Music, gastronomy, fashion and many surprises in a night full of unforgettable experiences for a dedicated public who latched on to the beats of the DJ who livened up the evening.
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