MADRID
MASSIMO DUTTI STUDIO
SERIES I
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The Place
Massimo Dutti organised a new exclusive event in its showroom located inside its flagship store at Calle Serrano 48 in Madrid. A place designed for the organization of private and experimental sales of its most exclusive collections, as well as different cultural initiatives.
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The Collection
The entire Studio Men collection has been constructed from a single creative discourse and framed in a microcosm illustrative of the new avant-garde yearning that drives the brand. The result is clear to see with iconic garments created with selected materials, modern silhouettes and an emphasis on research.
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Massimo Dutti’s exclusive showroom at its flagship store on Calle Serrano in Madrid hosted the presentation event.
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The Event
Massimo Dutti presented its new capsule collection at an event that brought together fashion influencers and specialised press. They were able to enjoy a live music session, an exclusive Style Advisor service dedicated to the collection and a tasting experience with ceramic artist Mark Schneider.
MADRID
MASSIMO DUTTI STUDIO
SERIES I
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The whole event of the new Studio collection was enlivened by live music with a DJ. live music with a DJ performance.
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MADRID
MASSIMO DUTTI STUDIO
SERIES I
Renowned ceramist Mark Schneider models and hand paints his pieces,
created to accompany everyday rituals.
