Models ready to step on stage and bring to life a fashion show that was a display of style in its most elegant and innovative expression.

Court shoes & Ballet pumps. Ballet pumps. The most romantic, feminine, versatile and chic shoe that Audrey Hepburn made a style icon in the 50s, returns today thanks to models like this from Massimo Dutti.

Scotland is one of those places that stays in your memory. Wild nature, earthy colours, with different species of plants and flowers that extend endlessly towards the horizon. This summer, the famous fashion editor and frequent Massimo Dutti collaborator, Marina Gallo…

Maximum focus on exclusive, highly-detailed pieces that define real style this season. Fashion is a vision come to life through the selection of a number of must-have pieces signalling that the new season is almost upon us.

Although at first sight you might think Johannes Huebl’s favourite clothes would be the trendiest ones, he is a self-declared fan of the wonderful world of tailoring.

Madrid welcomes the opening of an exclusive Personal Tailoring space, where the word experience acquires a special relevance.

Massimo Dutti today satisfies its fervent supporters and expectant connoisseurs across the world with the Made in Italy line, which encapsulates the essence and philosophy, culture and skill, exactitude and excellence, giving life to high-class luxury, the fine balance, those unexpected details that make the difference.

The distinguished Personal Tailoring collection by Massimo Dutti avails of its own space where the word experience acquires a special relevance.

With the creation of the new personal tailoring service, Massimo Dutti has developed a book which analyses and describes in great detail one of the brand’s most representative projects.

Although at first sight you might think Johannes Huebl’s favourite clothes would be the trendiest ones, he is a self-declared fan of the wonderful world of tailoring.

One of the details that differentiates a good shirt is the collar. The Personal Tailoring Collection offers up to ten different models of collars, some with novelties such as the application of a second button.

This is our selection of exclusive clubs reserved for a VIP public in which the cream of the crop of the most international A-Listers gathers together.

Full canvas interlining that is applied to very high quality garments that, in general, are cut and tailored by hand.

Madrid acoge la apertura de un exclusivo espacio Personal Tailoring, donde el significado de la palabra experiencia adquiere una especial relevancia.

Massimo Dutti today satisfies its fervent supporters and expectant connoisseurs across the world with the Made in Italy line, which encapsulates the essence and philosophy, culture and skill, exactitude and excellence, giving life to high-class luxury, the fine balance, those unexpected details that make the difference.

The time arrived… and the backstage turned into the prelude of a show in which trends expressed themselves through a clear aesthetic narrative developed over three different types of visual representation, including a catwalk, a large audio-visual screen and an interactive holographic screen, featuring a succession of looks that seconds later generated legions of followers on the brand’s social networks.

As night fell, magic came to life: the Shanghai 1933 turned into an oasis of style.

Massimo Dutti’s presentation of the new Woman collection for the coming winter was an homage to fashion’s classic and iconic rules. This season will feature stunning combinations, references to past decades and a clear preference for exquisite and timeless materials.

A team of professionals accompanied Massimo Dutti in the great tech-creative adventure that led up to the brand’s spectacular fashion show in Shanghai.

The fashion show that presented Massimo Dutti’s new Men collection was a tribute to classic tailoring and to the new urban dress codes defined by effortless style, the key to new contemporary masculinity.

Massimo Dutti Launches its new Boys & Girls Fall/Winter 17 campaign, shot by photographer Franck Malthiery, with a fun story set in a location where the combination of nature and fashion is more magical than ever.

The Boys&Girls collection is now available for the USA and Canada in the massimodutti.com online store. Two destinations with interesting places for all the family to visit and discover.

The location chosen by Massimo Dutti for the presentation of its Limited Edition Women & Men collections in Shanghai was the 1933 Shanghai building (上海1933老场坊), an example of Art Deco architecture and currently the nerve centre for design companies and creative industries.

They might only be kids, but they have certainly come of age in terms of initiative, creativity and the number of followers. These are the talented youngsters with the most likes.

Massimo Dutti surprised its guests with a unique fashion and technology event. The heart of the Shanghai 1933 building was transformed into a microcosm representing the innovative aspirations that drive the brand.

Never say goodbye is the title for the campaign for the latest collection Boys&Girls fall-winter 2017-18 by Massimo Dutti. A visual display, once more shot by Franck Malthiery, and inspired by the literary creation of those unique snapshots that weave together to create small moments of happiness.

Arranca el nuevo curso y el estreno de un armario llenos de piezas y accesorios que nos muestran que la vuelta a las aulas puede ser cómoda pero también muy chic.

The Palace of Linares, headquarters of the Casa de América in Madrid, was the location chosen by Massimo Dutti for its new fashion show.

Or monkstrap. This is the name of a type of shoe typical in menswear, characterised by its buckle fastening which can be a single or double buckle.

The new season is just around the corner, and the catwalks have set the pace of the trends. Fashion writes a new chapter that will leave its mark with proposals that will make us want to update our own lifestyle rules as well as our wardrobes.

The season begins. The catwalks once again set the pace for new trends. Fashion starts a new chapter where collections such as the Massimo Dutti Limited Edition collections emerge from inspirations that take shape in items embodying the essence of the brand…

The season begins. The catwalks once again set the pace for new trends. Fashion starts a new chapter where collections such as the Massimo Dutti Limited Edition collections emerge from inspirations that take shape in items embodying the essence of the brand

Versatile and with their own personality, these are the items that define the looks for the new season.

Versatile and with their own personality, these are the items that define the looks for the new season.

Mules, the most wanted piece of footwear in the spring/summer 2017 collection by Massimo Dutti, open a new space of analysis of a key sector in the world of fashion.

Fifty years ago, the single Surfin’ USA was published. This song shares its title with the second album by the Beach Boys, and today it remains the song that automatically invokes the summer.

The Victoria & Albert museum launches a great display that reviews the work of the great Spanish couturier in the first Cristóbal Balenciaga exhibition in the United Kingdom.

This is our selection of exclusive clubs reserved for a VIP public in which the cream of the crop of the most international A-Listers gathers together.

The third edition of the Buenos Aires International Fashion Film Festival was held earlier in April at the Asociación Amigos del Museo Nacional de Bellas Artes auditorium. The BAIFFF is the first Fashion Film Festival in Argentina and Latin America.

True to its mission to improve brand communication, Massimo Dutti surprises its followers with a new tool that contributes to consolidating and divulging its world: PAPER MAGAZINE, the paper version of the homonymous digital and well-established “branded channel”.

This is the story of the collaboration between Massimo Dutti and GQ, one of the most prestigious and internationally renowned fashion magazines. Pure fashion for a new active, urban lifestyle that ignores labels.

This is the story of a collaboration between Massimo Dutti and David Gandy, one of the models with greater international projection and solid ties with the brand. On this occasion, the Código Único magazine has united them again resulting in an exclusive interview and the staging of a fashion story in which the new spring summer collection has one of its best ambassadors.

Sunny days, slow rhythms and carefree spirit… the new season is an invitation to escape to places suspended in time where you can truly relax.

With Tulum (Mexico) as a new backdrop, this is a story of spectacular artistic beauty in which nature and fashion blend together in an almost perfect symbiosis. Massimo Dutti’s new Men collection brings together lightweight fabrics, earth tones and thoughtfully casual silhouettes designed for much-needed relaxation.

Inimitable. Immediately recognisable, it escapes all limitations of time and trends. The most sought-after bag has a history, its own characteristics and cult.

Second chapter of A visual journey, the campaign presented by Massimo Dutti at the beginning of the season; a series of stories with the experience of travel as its guiding theme that will be released throughout the spring/summer 2017 season. The women collection features items suitable for all times of the day, which find in nature an inspiring dream-like scenario for shared moments.

Fine golden sand, wild dunes and water that covers all shades of blue…. Paradise exists and with it a style inspired by simple elegance.

The secret to packing the perfect bag for your holiday isn’t just about what you pack, but how and why you pack it. The clothes you pack don’t matter as much as when you plan to wear them and how you plan to combine each piece.

Inimitable. Immediately recognisable, it escapes all limitations of time and trends. The most sought-after bag has a history, its own characteristics and cult.

A story emerges once more in a setting with a perfect symbiosis of light in the warmest hours and the most exquisite and exotic aromas. A story once again intrinsically linked to the intimate, charming and elegant, but above all to quality, workmanship and a new concept of luxury where simplicity is unquestioned.

Marrakesh is an exotic location, full of magic, the perfect place for the launch of the new Massimo Dutti Boys&Girls Spring/Summer 17 campaign.

The highly sought-after New York artist KELLY BEEMAN created the illustrations for the launch of Massimo Dutti’s flagship store in Barcelona’s historic Paseo de Gracia building.

The new season’s fashion travels far afield in search of natural and exotic references that express themselves in fresh fabrics – such as cotton and linen – and colour schemes in neutral tones that are broken up with soft blues and blacks.

With its brief to transform the feminine spring look, the new collection of accessories from Massimo Dutti creates a dramatic effect and turns daily wear into something extraordinary.

Under the motto of fun and comfort, Massimo Dutti presents its Boys&Girls Spring/Summer 2017 campaign, with a collection that reflects the spirit of the brand with clear references to a rustic aesthetic.

With the new line Made in Italy, Massimo Dutti encapsulates its essence and philosophy, exactitude and excellence, giving life to high-class luxury, the fine balance, those unexpected details that make the difference.

The essence of the new Soft collection is in the perfect balance between comfortable fit and innovative elegance. A collection defined by the combination of loose fitting garments with others that softly embrace the body.

It drew attention on the catwalk. Now Asian culture and design inspires a spring rich of floral elements and references. Massimo Dutti echoes the trend and travels to the other end of the world with its new collections.

This is the story of the collaboration between Massimo Dutti and GQ, one of the most prestigious and internationally renowned fashion magazines. Pure fashion for a new active, urban lifestyle that ignores labels.

The new season arrives packed with elements that transport us to magic places such as Marrakesh and exotic desert landscapes.

From the piece that revamps a look to the most surprising inspiration, from a star fabric to the perfect cut and the most sought-after accessories: this is the A to Z of the trends predicted by Massimo Dutti for its Men collection Spring/Summer 2017.

Our exclusive highly-detailed and unique key pieces are the definition of real style. Fashion is a vision come to life through the selection of a number of must-have pieces signalling that the new season is almost upon us.

Impressive surroundings, the perfect setting and this season’s starring names. They wear the Massimo Dutti proposals better than anyone, looks that will change the direction of the new season.

Two icons of men’s fashion bring personality to looks that mark the change of season. Elegance and savoir-faire in maximum doses.

Without ever losing sight of trends, Massimo Dutti collections are the result of team work driven by customer desire that the creative team gets directly from the stores, with which it is in constant contact.

A new season is just around the corner and with it come renewed collections, yet defined by the essence of classic values. Once again, Massimo Dutti flirts with modern luxury with pieces that will witness unique moments and change fragments of everyday life during this coming spring.

This is the daily wear that has arrived at Massimo Dutti, slotting in naturally with day to day pieces. Simple, pure, as well as its apparent simplicity, it is in truth an ode to subtlety, expressed in soft, natural tones. Reinvented shapes without artifice and just a few small touches as the only nod towards luxury.

This is a preview of fashion that remixes and reinvents itself. Suit jackets are sober and pure, displaying a ladylike, urban and sophisticated side.

Confidently striding forward with innate style. This is the woman dressed by Massimo Dutti for the coming Spring/Summer 2017 season. Who better than her to show off the biggest impact trends heading up wish lists for this new season.

From the piece that revamps a look to the most surprising inspiration, from a star fabric to the perfect cut and the most sought-after accessories: this is the A to Z of the trends predicted by Massimo Dutti for its Men collection Spring/Summer 2017.

A distinguished air and maximum care over the details. These are the maxims that guide our new Personal Tailoring collection for the coming spring.

The new season is just around the corner, and the catwalks have set the pace of the trends. Fashion writes a new chapter, interweaving many different stories.

Just a few weeks ago, Massimo Dutti opened a new store in a privileged location in A Coruña: on the corner of calle Compostela, one of the city’s busiest main commercial streets. Located on calle Juana de Vega no. 3, the new store has an impressive facade and boasts almost 2,000 m²…

In the refurbishment and building of the new flagship store that Massimo Dutti recently opened at the heart of Barcelona’s historical Paseo de Gracia, the firm was once supported by a select group of luxury collaborators who left their personal print in complete harmony with the brand spirit.

Following Massimo Dutti’s support and dissemination of contemporary art in opening its last and majestic flagship store on Barcelona’s Paseo de Gracia, the company now brings out the second chapter of this project…

A renovated tailoring concept shines forth with the essence of the classical values and becomes the best wager for evening looks.

Festivity and long nights of partying approach one year more, and we are faced with the eternal dilemma of choosing the perfect shoes; elegance and maximum comfort are imposed on equal terms.

Barcelona put on its gala dress for the grand opening Massimo Dutti’s flagship store and the first parade the brand has organised to present its new Women & Men Spring – Summer’17 collections.

01. We are at the expo: Pedro Almodovar retrospective at the MOMA…

Johannes Huebl is one of those men who, without wanting to be, has become an icon of style. As he himself explains, he was discovered by the GQ magazine after going in for the British GQ and Boss Models competition.

Massimo Dutti’s Special Edition collection reflects the company’s wager that makes the brand through a complex-free blend of tradition with avant-garde;

Although at first sight you might think Johannes Huebl’s favourite clothes would be the trendiest ones, he is a self-declared fan of the wonderful world of tailoring…

A man of his times, Johannes Huebl generally make screenshots of everything he sees on Instagram or Internet to create his own mood boards and inspiration folders.

Johannes Huebl is the man who elegantly captured the mood and look of the clothes that inspire us this season.

Johannes Huebl chooses his favourites from the new Massimo Dutti collection for all times of day.

Sensitivity, excellence, discretion … Values that currently stand at the pinnacle of the trends and that characterise a certain type of scene, person and, by extension, brand.

Fully immersed in the 21st Century not few are able to enjoy a lifestyle that allows them to go in search of the valued ray of winter sun. Hence the proposal made by some brands such as Massimo Dutti that…

Comfy style in luxury key: this is the formula that seduces millions of women. Perfect cut garments that stamp a certain allure…

The new dress code of the Big Apple revaluates the classics under the motto of vanguard and discrete sophistication.

A few late summer days still remain during which we can emulate one of our favourite fashion editors: Marina Gallo.

This is how Massimo Dutti made the Autumn /Winter 17 campaign with models Ine Neefs, Julia Hafstrom, Sean O’Pry and Steven Chevrin as the guides posing for Mario Testino’s camera.

Now is the time to invest in the season’s bags: classical models with a twist, different sizes for each day and occasion.

A luxury range to inspire a European urban story in which the brand’s classy view is portrayed in photos that define the brand’s men and women’s ideal…

A change of season and consequent new style essentials. This year’s fashion is fun, with striking combinations, flashbacks to past decades and a showing of timeless and stylish materials.

Massimo Dutti’s new Boys&Girls Autumn/Winter 17 campaign smells of forests and wet land, strolls in nature and games that evoke a certain mystery …